Advertising

Tap into one of the most sought after and fastest growing demographics in the world: China’s youth market. China Youth Media is a one-stop shop where advertisers can get multiple and targeted impressions with a single media buy: online, on campus and on mobile.

China Youth Media’s dedicated campus Internet TV network delivers TV-quality, ad supported entertainment directly to the computers of China’s 45 million campus based college students. Students make up China’s most active online community and are a highly valuable but difficult to reach consumer group. There are almost no television sets on college campuses, but students generally have computers and live in dorms with high-speed, filtered broadband connections.

Our campus Internet TV network is deployed on a large-scale fiber optic platform to provide a user experience beyond cable television, allowing advertisers to extend existing broadcast campaigns onto our platform and content owners to create their own 24/7 channels. Our network also hosts a variety of text, display and rich media advertising, allowing marketers to deliver new media campaigns as well as traditional TV spots. Our accurate ad tracking ensures that advertisers and content owners will realize value from inventory that has never been available in China- until now.

China Youth Media also produces live on-campus promotional events throughout China, including concerts, seminars and product showcases. We carefully place each event at the most appropriate campuses and venues to generate the largest turnout and highest ROI. We also offer coordinated Internet and campus event campaigns that bring international touring acts and sponsors directly to China’s college students, with live campus Internet TV broadcast straight into their dorm rooms.

Our advanced mobile media and advertising delivery system rounds out our China youth marketing strategy. We offer opt-in surveys and data collection, as well as coordinated Internet, campus event and mobile campaigns.

China Youth Media offers the most comprehensive and effective solution to break through China’s youth market and build a loyal following.